Webinars
Nov 09, 2011
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Industry Webinars
Transforming the way consumers and brands communicate We deliver digital intelligence that helps the world’s top brands improve their marketing based on the online behavior of millions of consumers. Tune in for digital insights from six different industries; Automotive, Financial Services, Online Media & Search, Retail, Technology & Entertainment and Travel. |
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Nov 02, 2011
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Compete Ad Effectiveness: You Don’t Know, What You Don’t Know
Learn how Compete’s panel-based solutions are able to provide the data and insights you need to understand the entire effect of your advertising. From this webinar you will learn: Compete’s approach to measuring ad effectiveness How our panel-based solutions and expertise allow us to raise the bar How to calculate true advertising ROI through a Compete case study |
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Oct 12, 2011
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Think Different: The Decade of Apple
The original iPod was launched 10 years ago this month, and in the past ten years Apple has demonstrated extraordinary product innovation and marketing mastery. Since a lot of people talk about Apple’s product innovation, Chris Collins, Director of Technology and Entertainment, thought it would be fun to look at Apple’s strength as a consumer marketer – what Apple does to drive brand awareness, to create brand engagement, to convert brand engagement into product consideration, and finally to convert product consideration into online and offline sales. |