Compete's online media planning and measurement products were designed to help measurably improve online marketing performance by addressing critical questions:
- How do my online marketing results compare to other companies in my market?
- How can I expand my online media buy without sacrificing audience quality?
- What are the most important search terms for driving branding and sales metrics?
- What campaigns are increasing engagement and offline sales for my rivals?
- How do I more completely measure my online advertising and search ROI?
These products go far deeper than other offerings by using the largest, most diverse and most precise online consumer behavior data in the industry.
 |
Behavior Matcha new online media planning tool that helps marketers and agencies develop more efficient media plans Using the tool, media buyers can create more precise targeting criteria while increasing the number of publishers in their media buys - the two essential inputs into effective media planning. |
 |
Search Analytics Selectopens up the black box of search marketing, giving marketers the only tool available that tracks and improves performance on a segment-by-segment basis. With this service, marketers join their customer segmentation and search engine marketing strategies. It is the only service that reports competitive search performance across specific consumer segments, giving marketers new insights into how their SEO/SEM campaigns attract and engage their most important customers. |
 |
Ad Analyzermeasures online advertising performance beyond basic impression and click-through metrics Using Ad Analyzer, marketers track how their campaigns stack up against rivals at driving engagement, loyalty and online and offline sales. |